Brand awareness research for Donaldson Poland

Consulting service for Donaldson Poland

Over the course of several weeks, the ConQuest Consulting team on behalf of Donaldson Poland Ltd. implemented a quantitative survey using the PAPI method, which involves data collection by an interviewer using a physical questionnaire. The aim of the project was to study the company's brand awareness among the residents of Brzeg Opolski and Skarbimierz, near where the Employer's factory is located.

What activities were included in the project?

The commissioned project included the creation of a survey built from a dozen questions, which was conducted stationary on the residents of Brzeg Opolski and Skarbimierz. We carried out the survey using the PAPI method, as a result of which we collected 120% of the initially assumed project goal. We then organized the collected data and presented it in the form of a comprehensive report in .xls (Excel).

Consulting results for Donaldson

The survey we conducted enabled Donaldson Polska Find out the public's opinion of the Employer's brand and study brand recognition - one of the most valuable assets of any business - among the residents of Brzeg Opolski and Skarbimierz. The collected results will then allow the Principal to adjust future marketing activities, so that it can effectively build the brand, shape its positive image and build competitive advantages in its market.

If you are in a similar situation to the one described above and you want to survey the public about your brand or conduct another survey on a specific group of respondents, find out their opinion on a particular topic or research consumer preferences in the marketplace - you will be able to find out more about your brand. CONTACT US. Together, we'll determine how we can help you get your business the information it needs!