Market analysis
Are you planning an expansion? Do you want to better understand the market in which you operate? Need to assess the profitability of entry? Want to realize the potential to grow your business? Our team can help you!
We understand your needs
Working with our clients, we see that many companies in Poland face similar challenges, while there are mainly research agencies on the market that only provide their clients with data. At ConQuest Consulting, we take a completely different approach to our consulting. In addition to obtaining the necessary information, we will analyze it and together with you draw conclusions that will help you make sound business decisions.
If you do not have time, get acquainted with our offer fill out the form, our specialist will arrange a free consultation with you, during which he will tell you more about our service.
Results
Estimation of past, present and projected market values and sizes
Identify development prospects
Identify trends and market best practices that are critical to success
Identify opportunities and risks associated with entry
Determine the position of your company in the market
Development of conclusions and recommendations
Obtain key information on socio-demographic conditions
Obtain market insights from quantitative and qualitative research
Activities
Analysis of commercial databases
Conduct desk research analysis of selected sources
Analysis of trends and key market developments
Conduct qualitative interviews with experts
Contact with industry institutions
Selection of potential partners
Interpretation of acquired financial and market data
Conduct complementary quantitative research to expand secondary data analysis
Use of proven analysis tools, i.e. BCG Matrix, McKinsey Matrix and Porter's 5 Forces
Analysis using the TAM SAM SOM methodology
Price and Lead Time market analyses
The most important aspects affecting the cost and time of the analysis, are the number of factors to be studied, the selected market and the method of analysis.
It takes from 2 to 10 weeks for several consultants to conduct the analysis, depending on the chosen method of analysis and the availability of the needed data. However, it is hard to give a specific amount of time that is needed to perform a market analysis. The completion time depends on the specifics of the market we want to study. It is also important how thorough an analysis we want to perform and how many factors we will take into account.
The cost of a comprehensive analysis by a consulting firm can range from several to tens of thousands of zlotys, depending on, among other things: the availability of market data, the emergence of the need for primary research, the size of the research group, the detail of the information the client wants to receive and what elements of the analysis are most important to the client.
Why choose ConQuest Consulting?
For 25 years ConQuest Consulting has been successfully supporting Polish, as well as foreign companies in the implementation of market research, which is confirmed by numerous recommendations. We have already completed 1,200 projects, which has translated into more than 900 satisfied clients. If you want to find out how the cooperation with other companies went, check out selected case studies: Market analysis for Decathlon i Market analysis for Kearney.
We have carried out projects for companies from many industries.
Contact us and our specialist will tell you about cooperation with companies similar to yours. Make an appointment to free consultation, We will be happy to tell you how market analysis will help you make strategic decisions!
What do our customers say about working with us?
The project was carried out diligently, taking into account our needs and requirements, with full professionalism and diligence both in terms of the overall work, the completed report and the cooperation of our companies.
Marzena Dabrowska-Olewniczak
Deputy Head of Trade at the Royal Danish Embassy
The implementation of the project was fully professional and thorough. The final report was clearly structured and easy to understand, giving us an in-depth strategic understanding of the start-up industry.
Dr. Ing. Alicja Kazek-Kęsik
Assistant Professor at Silesian University of Technology
The project was conducted diligently, taking into account our needs and expectations. The report, professionally prepared both in terms of content and graphics, provided a lot of valuable information that will be a significant help in deciding the further development strategy of the services offered.
Marcin Luczak
Manager of B2B and Services at Decathlon
The team demonstrated promptness and professionalism during the project activities undertaken. (...) The final version of the business model was at a satisfactory level and met our expectations.
Ewelina Rokoszna
Board Member
The project was carried out diligently, taking into account the needs and maintaining professionalism and full diligence both in terms of the completed project and mutual communication.
Wojciech Wróbel, Ph.D., professor of the university
Dean of the Faculty of Physics, Warsaw University of Technology
The material was prepared professionally and included a comprehensive implementation of the project's bid points.
Radoslaw Rejman
Partner Movens Capital
The Project Team was able to flexibly adapt to our requirements and the cooperation was smooth. (...) The report met our expectations in terms of the methodology used and the quality of the information obtained.
Piotr Komorowski
President
See case studies from market analysis projects
Find out how the market analysis goes in more detail with examples of projects we have implemented
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